This is a selection of work that I have designed for clients in my role as a Creative Director.
Some of the companies are large, UK household names and the design had to correspond to their very specific brand guidelines, while others are either start-ups or SMEs, which often allowed for more input on layout, colour palette and the imagery used.
On several of these projects I was the sole account manager. This meant that I was heavily involved in the initial pitch, wrote the proposal, estimated timescales and then ensured the projects were produced on time, on budget and to the highest standards.
Club Card for 360 Champagne & Cocktails, a luxury UK bar chain.
Gift Card for 360 Champagne & Cocktails.
Club Cards for 360 Champagne & Cocktails were affixed to promotional A5 cards.
Gift Cards for 360 Champagne & Cocktails were affixed to promotional A5 cards.
Gift Cards and Club Cards for 360 Champagne & Cocktails in situ.
Gift Card for 360 Champagne & Cocktails in use (my photo was also used to accompany PR stories on the growth of this business).
Promotional flyer for Caffè Nero, an international coffee chain and the third biggest in the UK.
Gift & Loyalty Card for Milners of Leyburn, a beautiful boutique department store in the Yorkshire Dales.
Menus for the Sir John Fitzgerald Group who have operated much loved places to eat and drink in the UK for nearly 100 years.
Menus and Table Talkers for the Sir John Fitzgerald Group inside their flagship Café Royal.
Branding and signage at Café Royal to help increase awareness that this business is part of the Sir John Fitzgerald Group.
Branding and signage at Fitzgerald's to help increase awareness that this business is part of the Sir John Fitzgerald Group.
Newspaper ad for Hugo's at the Coast to help promote this property and let readers know they are part of the Sir John Fitzgerald Group.
Promotional flyer for Sainsbury's, one of the leading supermarkets in the UK.
Outdoor ads for Phoenix Taxis, Northumberland's largest taxi and private hire company.